Guides

How To Launch & Validate Your Business Idea With A Website

Active Members   924

Before investing lots of time, money and effort into a business idea, it's wise to spend some time validating the concept.

This Smart Guide will take you through a step-by-step process for setting up an awesome one-page website with a clear value proposition and call to action. 

Using data from web visitors and other tracking tools, you'll learn whether people are interested in your new business idea and build a valuable email list of people to contact once you've launched your business.

Specifically we'll show you how to validate your business idea by applying the following tactics:

  • Developing Content - validating your business concept comes down to having a clear and concise unique value proposition. We'll show you how to refine your ideas into a solid statement that really explains the solution to the problem you're solving.
  • Creating A Launch Page - once you've got your language and content created, it's time to create a simple landing pages with it. The goal will be to get as many people to see it and determine if the unique value proposition is enticing enough to make someone want to sign up (and pay) for your product.
  • Driving Traffic - now that you have you message on a landing page and are technically prepared for visitors, it's time to go out there an get eyeballs on your page. We'll share some basic traffic generation tactics to help you really test your message and service offering.
  • Measuring Your Results - conversion rate and signups really matter at this stage. If your copy and landing page can convince someone that there is value in your product or service, you'll eventually be able to charge money and that validates your concept.

This guide is specifically meant for non-technical, first time entrepreneurs and experienced founders alike.

  • Introduction

    • But I'm Not Technical

  • Developing Content

    • Determining Your Why

    • Your Unique Value Proposition

    • Other Content

  • Create A Launch Page

    • Getting A Domain Name

    • Setup Your Pre-Launch Page

    • Updating Pop.co DNS

    • Setup Google Analytics

    • Completing Pre-Launch Setup

  • Drive Traffic To Your Site

    • Crafting Your Message

    • Social Networks

    • Online Communities

    • Blogs

  • Measuring Results

    • How To Interpret The Results

    • How To Improve Your Results

    • Ask For Advice

  • Wrap-up

Reviews

rated this guide 5 out of 5
excellent
rated this guide 4 out of 5
thanks for sharing
rated this guide 5 out of 5
rated this guide 5 out of 5
rated this guide 2 out of 5
rated this guide 4 out of 5
rated this guide 4 out of 5
rated this guide 5 out of 5
rated this guide 5 out of 5
rated this guide 5 out of 5
rated this guide 3 out of 5
rated this guide 4 out of 5
Mostly just marketing for their service. Not really a generalized guide to validating your business.
rated this guide 2 out of 5
rated this guide 4 out of 5
Awesome!
rated this guide 5 out of 5
rated this guide 4 out of 5
rated this guide 4 out of 5
Excellent tips.
rated this guide 5 out of 5
Thanks!!
rated this guide 5 out of 5
rated this guide 4 out of 5